Fresh Fruit and Vegetables
HARVESTED WITH CARE, DELIVERED WITH PURPOSE
"Every product we offer begins with rich soil, expert growers, and a dedication to freshness that never compromises. From early morning harvests to streamlined logistics, we bring the field closer to your shelves with minimal time, maximum flavor, and full integrity. Our regional growing partners ensure year-round availability, seasonal variety, and a farm-direct experience that customers can taste."
Tailored Fresh Produce Programs
At the heart of our business is a carefully curated selection of premium fresh produce; grown with precision, care, and an unwavering commitment to quality. From vibrant field crops to innovative specialty varieties, our products consistently meet the highest standards of freshness, safety, and flavor.​
We specialize in building custom crop programs that provide consistency, reliability, and full-season planning. Our preferred approach is to work closely with partners throughout the year, aligning supply with their exact needs to ensure seamless execution and dependable quality.​Trusted by retailers, foodservice operators, and wholesalers across North America, every shipment reflects our dedication to food safety, full traceability, and sustainable practices.
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Our produce is available under our own labels Sonora Gardens ® and Agrivera ®, or can be packed under your private label to meet market needs.
Our Value Proposition
At the core of everything we do is a commitment to making fresh produce sourcing simple, reliable, and tailored to your needs. Whether you're looking for a direct-from-the-farm experience, a wide selection under one roof, pricing options that fit your business, or rock-solid food safety—our approach is designed with you in mind. Here’s how we deliver real value every step of the way:
Points of Sale
We operate three key points of sale—strategically located to better serve our customers across North America. In the fast-paced produce industry, having multiple distribution hubs allows us to offer greater flexibility, reduce transit times, and meet diverse sourcing needs. Whether you're looking for efficient cross-border logistics or regional availability, our network is built to support your business with speed and reliability.
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